Optimization with logistic model. A random variable X∈{0,1} satisfies
prob(X=1)=p=1+exp(aTx+b)exp(aTx+b),
where x∈Rn is a vector of variables that affect the probability, and a and b are known parameters. The variable x, which we are to optimize over, is subject to a set of linear constraints, Fx⪯g.
Formulate the following problems as convex optimization problems.
(a) Maximizing buying probability. The goal is to choose x to maximize p.
(b) Maximizing expected profit. Let cTx+d be the profit derived from selling the product, which we assume is positive for all feasible x. The goal is to maximize the expected profit, which is p(cTx+d).